My son of loves using it!
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Bring a little strawberry sweetness to brushing time with Silly Sarah’s fluoride free strawberry toothpaste. Made in the UK with carefully chosen ingredients, it contains hydroxyapatite, a clinically backed ingredient that helps support enamel. Kind, gentle, and made to make brushing feel a little easier.
Hydroxyapatite, Aqua, Xylitol, Citrus Grandis Seed Extract, Ascorbic Acid, Calcium Carbonate, Hydrated Silica, Glycerin, Decyl Glucoside, Coco Glucoside, Cellulose Gum, Stevioside, Aroma.
Sarah says to brush once in the morning and again before bedtime.
For children aged 3 and under, use a small smear of toothpaste about the size of a grain of rice. For children aged 3 and over, a pea sized amount is perfect.
Always supervise brushing for children under 7 to help with technique and to make sure they use the right amount of toothpaste.
Our toothpaste tubes are made from 100% sugarcane bioplastic because caring for smiles means caring for the planet too.
Once you have squeezed out every drop, the empty tube can go into your recycling where accepted, or into general waste.

Overall rating: 5.0 / 5 from 11 reviews.
My son of loves using it!
Alex W. 5/5
Very gentle and great tasting toothpaste!
Allen L. 5/5
Not too harsh or too sweet of a strawberry taste 🍓
Emma 5/5
My son loves this toothpaste. He says it tastes amazing and he is more eager to brush his teeth now! 🙌
Cherrington C. 5/5
Kids love it, even my fussy one loved the strawberry flavour! So nice to find a toothpaste designed for children!
Sylvia W. 5/5
Great toothpaste! Flavour is smooth and not too strong which is nice.
Ellie W. 5/5
Nice to find a toothpaste that my son isn’t allergic too.
Carla A. 5/5
Great for fussy brushers who don’t like regular toothpaste
Helen W. 5/5
One of the best flavoured tootpastes our family has tried.
Amy P. 5/5
Love it !
Katie C. 5/5
My daughter loves it. Not harsh like most other toothpastes.
Alyssa H. 5/5